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The Glow 100 · 2026 annual list

100 products. One Glow verdict.

The highest-scored beauty, grooming, wellness and skin-tech products of the year.

Across skincare, makeup, hair, SPF, fragrance, body, devices and men's grooming — the 100 products that earned their place. Ranked, scored, and actually worth talking about.

Quick answer

The Glow 100 is Glow.com.au's editorial ranking of the best beauty, wellness, grooming and skin-tech products of 2026, scored using the Glow Score framework. Independent, not paid.

The Glow Score

The framework, not the flattery.

The Glow Score is our editorial ranking system for products that deserve attention. We look at how a product performs, how strongly the brand holds its category, how much demand it generates, whether people come back for it, and whether it actually deserves the hype. Scoring is editorial, not paid. No brand can buy a position.

01Product performance
02Brand strength
03Customer demand
04Repeat purchase potential
05Innovation
06Packaging
07Price-to-value
08Cultural relevance
09Retailer credibility
10Category leadership

100 products

The benchmark

Top 10 overall.

The ten products that earned the highest Glow Score this year. The benchmark by which everything else is measured.

See full Top 10 →
01
Skincare · LUXURY

Augustinus Bader The Rich Cream

The cult moisturiser that turned clinical skincare into status skincare.

luxurymoisturisercult skincare Read review →
9.6/ 10
02
Hair · TECH

Dyson Airwrap Multi-Styler

The beauty device that changed how people style their hair at home.

devicestylinghair tech Read review →
9.5/ 10
03
SPF · SKIN HEALTH

La Roche-Posay Anthelios UVMune 400 SPF50+

One of the world's most trusted daily SPFs and a benchmark for modern sun protection.

spfdailypharmacy Read review →
9.4/ 10
04
Devices · LED

Omnilux Contour Face

A global leader in at-home LED that feels clinical, premium and genuinely useful.

led maskdeviceanti-ageing Read review →
9.4/ 10
05
Makeup · GLOW

Charlotte Tilbury Hollywood Flawless Filter

The glow product that helped make luminous skin mainstream.

glowprimericon Read review →
9.3/ 10
06
Skincare · SERUM

SkinCeuticals C E Ferulic

A serious vitamin C serum with cult status and dermatologist-level credibility.

vitamin cserumclinical Read review →
9.3/ 10
07
Fragrance · MEN'S

Dior Sauvage Eau de Parfum

One of the most recognisable men's fragrances in the world.

fragrancemen'sluxury Read review →
9.2/ 10
08
Men's · SKINCARE

Frasé Skin Daily Moisturiser

A simple, modern men's moisturiser built for men who want better skin without a complicated routine.

men'smoisturiseraustralian Read review →
9.2/ 10
09
Hair · SHINE

Kérastase Elixir Ultime Hair Oil

A luxury hair oil that still sets the standard for shine, softness and salon finish.

hair oilluxurysalon Read review →
9.1/ 10
10
Wellness · RECOVERY

Oura Ring

The wellness wearable that made sleep, readiness and recovery feel premium.

wearablesleeptech Read review →
9.1/ 10

Skincare

Best skincare.

Actives, barrier care, retinals, peptide moisturisers. The skincare products doing the most for the most people right now.

See all skincare →
01
Skincare · LUXURY

Augustinus Bader The Rich Cream

The cult moisturiser that turned clinical skincare into status skincare.

luxurymoisturisercult skincare Read review →
9.6/ 10
06
Skincare · SERUM

SkinCeuticals C E Ferulic

A serious vitamin C serum with cult status and dermatologist-level credibility.

vitamin cserumclinical Read review →
9.3/ 10
13
Skincare · RETINAL

Medik8 Crystal Retinal

A smart retinal range that made serious active skincare feel less intimidating.

retinalactivesanti-ageing Read review →
9.0/ 10
16
Skincare · MOISTURISER

Tatcha The Dewy Skin Cream

A rich, glow-giving cream with strong luxury skincare appeal.

luxurymoisturiserdewy Read review →
8.9/ 10
22
Skincare · EXFOLIANT

Paula's Choice 2% BHA Liquid Exfoliant

A cult exfoliant that became a gateway product into serious skincare.

bhaexfoliantcult Read review →
8.8/ 10
29
Skincare · AFFORDABLE

The Ordinary Niacinamide 10% + Zinc 1%

Affordable active skincare that helped change how consumers shop ingredients.

niacinamideaffordableactives Read review →
8.6/ 10

The Men's Edit

The men's edit.

Men's grooming has moved well beyond one face wash and a bottle of 3-in-1. Skin, scent, hair, body, performance — the products that made the cut.

See full Men's Edit →
08
Men's · SKINCARE

Frasé Skin Daily Moisturiser

A simple, modern men's moisturiser built for men who want better skin without a complicated routine.

men'smoisturiseraustralian Read review →
9.2/ 10
23
Men's · HAIR

Patricks M2 Matte Finish Pomade

Premium Australian men's grooming with luxury barbershop energy.

men'sstylingaustralian Read review →
8.8/ 10
37
Men's · SKINCARE

Kiehl's Facial Fuel

A classic men's skincare product with broad awareness and easy routine appeal.

men'smoisturiserclassic Read review →
8.4/ 10
47
Men's · SKINCARE

Lab Series Daily Rescue

Legacy men's skincare with department-store credibility.

men'smoisturiserclassic Read review →
8.2/ 10
55
Men's · GROOMING

Aesop Moroccan Neroli Shaving Serum

An elevated shaving product with premium design and strong bathroom appeal.

men'sshavingaustralian Read review →
8.1/ 10
60
Men's · HAIR

American Crew Fiber

One of the most iconic men's styling products in the world.

men'sstylingiconic Read review →
8.0/ 10

Fragrance

Best fragrance.

From signature niche to status icon. The fragrances people search by name.

See all fragrance →
07
Fragrance · MEN'S

Dior Sauvage Eau de Parfum

One of the most recognisable men's fragrances in the world.

fragrancemen'sluxury Read review →
9.2/ 10
14
Fragrance · LUXURY

Tom Ford Oud Wood

A luxury fragrance with polished, expensive, grown-up energy.

fragranceluxuryoud Read review →
9.0/ 10
21
Fragrance · CULT

Le Labo Santal 33

A modern fragrance icon with instant recognition and serious cultural staying power.

fragrancecultniche Read review →
8.8/ 10
30
Fragrance · LUXURY

Byredo Gypsy Water

A modern luxury fragrance with soft, wearable, cult appeal.

fragranceluxuryniche Read review →
8.6/ 10
39
Fragrance · FRESH

Diptyque Philosykos

A sophisticated fig fragrance with quiet luxury appeal.

fragrancefreshluxury Read review →
8.4/ 10
42
Fragrance · ICON

Maison Francis Kurkdjian Baccarat Rouge 540

The luxury fragrance that became impossible to ignore.

fragranceiconluxury Read review →
8.3/ 10

Beauty tech

Best devices.

LED, microcurrent, cleansing, styling. The beauty tech category, ranked for real-world use.

See all devices →
04
Devices · LED

Omnilux Contour Face

A global leader in at-home LED that feels clinical, premium and genuinely useful.

led maskdeviceanti-ageing Read review →
9.4/ 10
11
Devices · LED

Dr Dennis Gross LED Mask

A high-performance LED mask with serious shelf appeal and skincare credibility.

led maskdeviceanti-ageing Read review →
9.1/ 10
20
Devices · LED

CurrentBody Skin LED Mask

A leading LED mask that helped bring at-home light therapy into the mainstream.

led maskdeviceanti-ageing Read review →
8.8/ 10
36
Devices · MICROCURRENT

NuFACE Trinity+

A cult microcurrent device with strong beauty-tech recognition.

devicemicrocurrentlifting Read review →
8.5/ 10
40
Devices · GLOW

Solawave 4-in-1 Radiant Renewal Wand

A compact beauty device built for glow, routine and social-friendly skincare.

devicewandglow Read review →
8.4/ 10

The full ranking

The full Glow 100.

All 100 ranked, scored and verdict-tagged. Use the search bar or category chips above to narrow the list — or just keep scrolling.

01
Skincare · LUXURY

Augustinus Bader The Rich Cream

The cult moisturiser that turned clinical skincare into status skincare.

luxurymoisturisercult skincare Read review →
9.6/ 10
02
Hair · TECH

Dyson Airwrap Multi-Styler

The beauty device that changed how people style their hair at home.

devicestylinghair tech Read review →
9.5/ 10
03
SPF · SKIN HEALTH

La Roche-Posay Anthelios UVMune 400 SPF50+

One of the world's most trusted daily SPFs and a benchmark for modern sun protection.

spfdailypharmacy Read review →
9.4/ 10
04
Devices · LED

Omnilux Contour Face

A global leader in at-home LED that feels clinical, premium and genuinely useful.

led maskdeviceanti-ageing Read review →
9.4/ 10
05
Makeup · GLOW

Charlotte Tilbury Hollywood Flawless Filter

The glow product that helped make luminous skin mainstream.

glowprimericon Read review →
9.3/ 10
06
Skincare · SERUM

SkinCeuticals C E Ferulic

A serious vitamin C serum with cult status and dermatologist-level credibility.

vitamin cserumclinical Read review →
9.3/ 10
07
Fragrance · MEN'S

Dior Sauvage Eau de Parfum

One of the most recognisable men's fragrances in the world.

fragrancemen'sluxury Read review →
9.2/ 10
08
Men's · SKINCARE

Frasé Skin Daily Moisturiser

A simple, modern men's moisturiser built for men who want better skin without a complicated routine.

men'smoisturiseraustralian Read review →
9.2/ 10
09
Hair · SHINE

Kérastase Elixir Ultime Hair Oil

A luxury hair oil that still sets the standard for shine, softness and salon finish.

hair oilluxurysalon Read review →
9.1/ 10
10
Wellness · RECOVERY

Oura Ring

The wellness wearable that made sleep, readiness and recovery feel premium.

wearablesleeptech Read review →
9.1/ 10
11
Devices · LED

Dr Dennis Gross LED Mask

A high-performance LED mask with serious shelf appeal and skincare credibility.

led maskdeviceanti-ageing Read review →
9.1/ 10
12
Makeup · COLOUR

Rare Beauty Soft Pinch Liquid Blush

A viral blush that actually earns its place through pigment, price and cultural pull.

blushviraleveryday Read review →
9.1/ 10
13
Skincare · RETINAL

Medik8 Crystal Retinal

A smart retinal range that made serious active skincare feel less intimidating.

retinalactivesanti-ageing Read review →
9.0/ 10
14
Fragrance · LUXURY

Tom Ford Oud Wood

A luxury fragrance with polished, expensive, grown-up energy.

fragranceluxuryoud Read review →
9.0/ 10
15
Hair · REPAIR

Olaplex No.3 Hair Perfector

The bond-repair product that changed the home hair treatment category.

bond repairtreatmenticonic Read review →
9.0/ 10
16
Skincare · MOISTURISER

Tatcha The Dewy Skin Cream

A rich, glow-giving cream with strong luxury skincare appeal.

luxurymoisturiserdewy Read review →
8.9/ 10
17
Makeup · LUXURY

Westman Atelier Vital Skin Foundation Stick

Clean luxury makeup with an editorial finish and serious handbag appeal.

foundationclean luxurystick Read review →
8.9/ 10
18
Body · LUXURY

Aesop Geranium Leaf Body Cleanser

The body wash that made bathrooms look more expensive.

body washluxurydesign Read review →
8.9/ 10
19
Wellness · GUT HEALTH

Seed DS-01 Daily Synbiotic

A premium gut health product with strong design, science and retention potential.

probioticsgut healthsupplements Read review →
8.9/ 10
20
Devices · LED

CurrentBody Skin LED Mask

A leading LED mask that helped bring at-home light therapy into the mainstream.

led maskdeviceanti-ageing Read review →
8.8/ 10

Glow 100 questions, answered.

What is the Glow 100?
The Glow 100 is Glow.com.au's editorial ranking of the best beauty, skincare, makeup, hair, SPF, fragrance, wellness, men's grooming and skin-tech products. Each product is scored using the Glow Score framework — an editorial measure, not a paid one.
How are products scored?
The Glow Score is calculated across product performance, brand strength, customer demand, repeat purchase potential, innovation, packaging, price-to-value, cultural relevance, retailer credibility and category leadership.
Are these paid rankings?
No. The Glow 100 is editorially independent. Brands do not pay for inclusion or rank position. Glow may earn commissions from outbound retailer links, but no commercial arrangement influences a product's score or placement.
Do brands pay to be included?
No. Inclusion is determined by the Glow editorial team using market data, retailer signals, consumer search demand and brand performance.
How often is the Glow 100 updated?
The Glow 100 is published annually in May and refreshed quarterly with score adjustments, new entrants, and removals.
What categories are included?
Skincare, makeup, hair, SPF, fragrance, wellness, beauty devices, men's grooming, body and tan. Australian and international products are both eligible.
Can brands submit products for review?
Brands can submit products for editorial consideration through the Glow press desk. Submission does not guarantee inclusion or score.