Tower 28: the honest verdict.
The clean-beauty makeup brand built specifically for sensitive skin. Tested across BeachPlease Blush, SunnyDays SPF, and the tinted lip.
8.8/10
Glow score
- Position
- Clean · Sensitive-skin specialist
- Founded
- 2019 · USA
- Available at
- Sephora AU, Mecca
The verdict
Clean beauty that actually delivers on the claim.
Tower 28 is the rare clean-beauty brand where the clean-formula claim is matched by product performance. Every product tests clean on sensitive skin; the formulations are actually effective (not just safe). BeachPlease Cream Blush is one of the best cream blushes in any category. The brand has clear eczema/rosacea credentials.
What they do right
- National Eczema Association approved
- Genuinely sensitive-skin safe
- BeachPlease Cream Blush best in class
- Transparent formulations
What to know
- Product range narrower than competitors
- Distribution still expanding in AU
The lineup
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