Tan-Luxe: the honest verdict.
The premium end of face tanning — serum-grade formulas, high-end ingredients, higher prices. Do the skincare claims stand up over six weeks of wear?
- Position
- Premium · Skincare-led
- Founded
- 2015 · London, UK
- Available at
- Sephora AU, Adore Beauty, Mecca
Skincare first, tan second. Worth it if your priority is the first.
Tan-Luxe's positioning is that their face drops are essentially serums that happen to tan. The ingredient list mostly supports this — raspberry seed oil, vitamin E, and aloe lead the formula. The texture is noticeably nicer than most competitors; it actually feels like a skincare product mixing into your moisturiser. The tan itself is excellent but not better than Isle of Paradise Drops at $20 less. You're paying for the skincare claim. If that claim matters to you (it does to some), Tan-Luxe is correct. If it doesn't, Isle of Paradise wins.
What they do right
- Serum-grade formula quality
- Three depth options (Light, Medium, Dark)
- Doesn't pill under makeup
- Solid body line (The Water, The Gradual)
What to know
- No undertone correction (only depth choices)
- $20 more than Isle of Paradise drops
- Smaller bottle than competitors at same price
The lineup
Affiliate disclosure: Glow earns commission from qualifying purchases. Read more.
"The retinol ranking is the only skincare thing I've bookmarked. Every time I see a new product launch I check here first."