Founded 2000 in London by Rob Calcraft and Antony Buck. 'REN' is Swedish for 'clean', the brand was built around the founders' search for skincare without synthetic fragrance, sulfates or known irritants, well before clean beauty was a recognised category.
Evercalm became the sensitive-skin hero. Ready Steady Glow Daily AHA Tonic became the second-hero, a daily exfoliant that earned its place against The Ordinary and Pixi at a premium tier.
Acquired by Unilever in 2015, with a global sustainability commitment that includes 100% recyclable packaging. The brand sits in MECCA's clean-skincare tier with stronger active credibility than Farmacy or Youth To The People.